Company Profile

Fashion changes but style endures. At SOIE, we embrace the magic of the possibilities within everyday life. SOIE is about ‘me’. Thus, it spearheads a fashion consciousness that defines how beautiful it is to be ‘me’ for a whole new generation. Each product is created with this special ‘I love me’ feeling representing our core identity, which has a mature twist with a focus on feminine strength, self-confidence and style. Our goal is to create great fit & styling that makes every woman feel confident and stylish. With SOIE, you can take home an experience that lets you feel fabulous inside and out, everyday.

SOIE encompasses a complete range of premium to basic lingerie, sleepwear, and loungewear for women. We offer quality, affordable and inspiring clothing for the fashion-conscious, independent young women who want to dress well comfortably. Established in 2011 by Ginza Industries Ltd., today SOIE has expanded to over 3000 multi-brand outlets along with a robust e-commerce & social media presence.

With a team of over 4000+ people, Ginza Industries manufactures over 10,000+ products with operations spread across 13 factories. Being the parent company, it independently looks after the manufacturing, tailoring and production of SOIE. The company has its headquarters in Mumbai.

From procuring raw materials to making the final product, the company uses the finest quality materials and undertakes responsible production. Social responsibility is an integral part of the company. The company contributes 2 percent of their sales to support tribal education.